NWTT Marketing Initiatives

Take advantage of every media and sales opportunity.

Tourism Trade and Consumer Shows

Where NWTT goes, you go! We promote your tourism business at four trade shows per year in Canada, Japan and Germany by displaying your posters and brochures at our booth. We are also expanding into three emerging tourism markets – Korea, Australia and Mexico.

NWTT attends ten consumer shows annually to raise awareness of the NWT’s tourism product offering by promoting your tourism business in these sectors – Camping and RV, Outdoor Adventure, General Touring, Hunting and Fishing.

Are you attending a consumer show!? We offer our members access to our Spectacular NWT banners and posters to help attract that extra attention for you at consumer shows.

The NWT in Europe

A part-time sales agent based in Europe works with NWTT to promote the NWT as a tourist destination and its tourism products. Through NWTT’s representative, information about your tourism business reaches a European audience.

Design and Web Services

NWTT members have a spectacular “AD”vantage! Through the NWTT agency of record (AOR), NWT members qualify for professional marketing-, design- and web-related services at a discount.

Referral Services

As a key point of contact, NWTT receives inquiries from interested visitors, tour promoters and media writers on a daily basis looking for a wide variety of Spectacular NWT products and services. We refer them to the NWTT members that will best suit the inquiry and, at the same time, gain maximum benefit from the exposure.

FAM Tours

NWTT hosts Media and Trade Familiarization Tours through the year showcasing the spectacular attractions, facilities and services available in the NWT. All NWTT members have the opportunity to participate in FAM tours, based on the criteria set for each tour.

Visual Library

The NWTT visual library features over 2500 top quality images for use by NWTT and its members in developing and coordinating marketing materials. Members can access these materials for use in their own marketing brochures.

Sales Leads

NWTT’s marketing activities uncover and create spectacular business opportunities for members. All enquiries are categorized by interest (fishing, canoeing, etc.) and placed in a database. NWTT members can take advantage of these names for their own marketing and benefit from NWTT’s support in turning them into new business for the territory.